A dry shampoo for anyone who really isn’t into dry shampoo

Dry shampoo is the one product that has made the biggest impact on my beauty routine—ever. Thanks to these miraculous hair refreshers, the need to wash and style my hair daily is a mere memory. Not only does this save me time, it has saved my hair from heat damage, and I couldn’t imagine the state of my strands if I didn’t have dry shampoo to buy me two or three days between blowing.

But I know there are a lot of you who aren’t exactly fans, most likely because of the white, dull residue many dry shampoos can leave behind. More of an issue for those with darker hair, what if I told you that you can reap the benefits of dry shampoo (and less frequent styling) without this common side effect? That’s where COLAB comes in.

Wildly popular in Europe, this brand is solely focused on dry shampoo, and more specifically, lightweight formulas that are invisible after you brush them through. But the real highlight of COLAB is the range of scents. With a current roster of 10 options, the fragrances include “Fruity” and “Tropical,” as well as fun offerings like “Dreamer” and “Mermaid.” I blew through a can of “Unicorn,” which is a dead ringer for Gucci’s Rush perfume from the late 90s. (Although I was never a fan of this scent as a perfume, COLAB’s iteration is intoxicating on my hair.) And the scents stick around, too.

The products have officially launched at Target and Walmart, so if you’re in the mood to try something new—or you’re anti-dry-shampoo and are willing to give it another chance—add COLAB to your shopping list!

COLAB Dry Shampoo
EWG/Skin Deep® Score: 8 (via the “Build Your Own Report” tool)
All COLAB dry shampoos are vegan, paraben-free and cruelty-free.