Mention the brand Fresh and nine times out of 10, the person you’re speaking with will say, “Oh my G-d, I’m obsessed with the Sugar Lip Treatment!” Why? Because this range of lip care has grown to include tinted balms, treatment glosses and lip-care essentials such an exfoliating scrub, anti-aging serum and more. The signature citrusy scent is a treat for the senses and the lip-smoothing results are second to none, and common folks like us aren’t the ones who flock to these lippies like moths to a flame… Case in point (as seen below): Starlets like Mamie Gummer, Kate Astleton, Judith Godrech, Lorena Izzo and Analeigh Tipton descended on Fresh’s recent Sundance Film Festival suite, where the brand new Sugar Rosé Extreme made its debut. With a sheer, rosy hue this new offering ensured their lips looked and felt fantastic while being protected from the Rocky Mountain elements.
But there’s a lot more to Fresh than lip care, and if you haven’t tried their amazing skincare, you’re missing out. With more cult-favorite products than I can count (such as the Soy Face Cleanser, Rose Face Mask and Sugar Face Polish) there’s literally something for everyone and every skin type.
I’ve been using the Black Tea Age-Delay Serum, and I’m loving the firming and brightening effects. This hydrating serum also contains a potent blend of antioxidants to shield skin from further damage as it helps smooth those fine lines and wrinkles. Anti-aging may be my first priority, but I still deal with some excess shine and breakouts on a monthly basis—and the Umbrian Clay Mattifying Face Exfoliant is just what I need at those times. Packed with a unique clay that draws out excess oil and impurities, plus natural bamboo and olive granules to sweep away dull, dead cells, this soothing formula purifies your pores, increases luminosity and helps you maintain a clear, healthy complexion.
So what are your Fresh faves? And if you don’t have one, give the line a whirl and it won’t take long before you find one!