This new product takes your braid to the next level

If I had hair, I’d totally be rocking a braid this summer, just like everyone else. With so many variations, there’s a plaited style for everyone, but to achieve the look you need a few things. First, you need texture so your hair has the grip it needs to stay in place. Then, most ladies need a bit of volume to make their braid appear fuller—because even if the last time you braided your hair was 30 years ago, you surely remember how thin it can get by the time you reach the bottom. Based on the Fall looks we saw sauntering down the runway this past spring, this hair trend isn’t going anywhere, so you might as well pick up Oscar Blandi’s new PRONTO Braid Paste now so you can make your braid the best it can be today, tomorrow and in the months to come.

This first-of-its-kind paste lends texture and definition for optimal sculpting and post-plaiting results. The formula dries completely once applied (instead of leaving strands slick), and you won’t believe how much fuller your braids will feel. You also won’t believe how long your style lasts, and you won’t be dealing with any unraveling until you’re ready to untwist your tresses.