Meet the season’s most buzzed-about new lipstick...

In case you missed it, the beauty blogosphere is basically freaking out about M.A.C.’s newest lipstick. Called Liptensity, this range of 24 high-impact shades was created with the help of a tetrachromat named Maureen Seaberg, who can see up to 100 million unique colors that are imperceptible to the rest of us. Pretty cool, right? For us, this means never-before-seen colors that are going to rock your world.

Aside from the ultra-pigmented color, the formula itself is groundbreaking as well. The gel-base melts when it comes in contact with your lips for unprecedented vibrancy in just one stroke. The long-lasting, satin-finish hues naturally include reds, pinks, plums and nudes, but M.A.C. threw in a black, grey and blue to keep things interesting.

If you’re still on the hunt for a new fall look and you’re not afraid of bold, look-at-me color, I suggest making your local M.A.C. counter your first stop…